Sparking Discourse

Vernice Miller-Travis, writes about how the current administration is committed to tackling racial inequity and environmental racism.

Translating equity into policy to protect communities from the adverse effects of large-scale developments.

To be truly effective, no social change initiative can be all things to all people.

Public will building is a powerful strategy for social change grounded in communication theory. It recognizes the incredible power that people possess to manifest change.

Narrative shapes our mindsets, what we see as normative, what we accept without challenge, and what we tolerate (or actively promote and protect) in the systems, policies and practices that surround and impact us.

Branding is part of every aspect of the organization’s work and the experience of those it touches, which is why it is essential to take a more expansive view with regard to social purpose branding.