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Creative Director/President Eric Friedenwald-Fishman co-authored Marketing That Matters, a practical guide to strategic marketing that helps change the world. For additional information and to read excerpts from the book, click here.
Our clients are Change Agents: nonprofits, socially responsible businesses and public agencies committed to creating a just and sustainable world. Order change agent badges for your next meeting or conference.

MG's public will building model is utilized to create initiatives that engage the audience in formative research, and then marries high-profile media strategies with grassroots social movement techniques to create long-term social change. Download an overview of our Public Will Building methodology.









On Monday, July 14, thought leaders from across the country gathered for Wolf Trap's National Summit on the Arts and Environment. Facilitated by MG Creative Director/President Eric Friedenwald-Fishman, the Summit...
CFRE International has recertified Randi Hogan as a
Certified Fund Raising Executive (CFRE). Randi, Vice President at
Metropolitan Group, joins more than 5,000 professionals around the
world who hold the CFRE designation. ...




